The Best Is Yet To Come
Animated gif is not a video, and is not a still image. It is closer to a moving still image, it is an image that moves rather than a moving image. The animated gif is the image of anticipation. It stands in between linearity and cyclical, it is the meeting point of the two concepts as one disrupts the other, without which it would not be comprehended. The animated gif is propelled by an unsatisfied desire, lacking that which could come just right after the cycle repeats again, a desire that film fulfils, and the still image represents. It shows how the event is unrepresentable but always anticipated, and the animated gif is this the image of this infinite deferral.
“I wish something would happen, but, really maybe I really do not wish for something to happen, but rather I wish to wish for something to happen,” this is how animated gif gives form to ad infinitum as in k-u-n-s-t-k-a-m-m-e-r’s Cyber Object5, infinity on a table, becoming cold, becoming hot. The animated gif is a presence that is constantly resumed by instant past and instant future, it is an open window to the shape of time, the look of now as it always becoming and already elapsed. Starring at the inbox, the email that never comes, comes, and never comes again. The page that will load, never loads, loads again. The Best Is Yet To Come by Silvio Lorusso, is a never-ending loop of preloaders, animated gifs of the look of waiting online, before the content sweeps them away, unless there is a glitch, an interruption, occurred rebuffering. In The Best… the event becomes an iteration of that which precedes and follows it, difference in and of itself. If I could only wait enough, if there was enough time, everything would change, and I have all the time in the world to wait. A recent study by TubeMogul evaluated 192,268,561 video streams over a two-week period and found that 6.84% encountered rebuffers that caused playback to freeze. The study concludes 378 million rebuffer events occurred during the two-week period and with an average rebuffer time of five seconds, humans spent about 60 years looking at the revolving rebuffer symbol, waiting for the best to come.